October 2010



Erhard & Associates
- Congratulations to Heather Erhard on receiving her (CMC) Certified Management Consultant designation as well as her 
(CPCC) Certified Professional Co-Active Coach designation!

Big Brothers Big Sisters of Winnipeg is gearing up for their 6th Annual Bowl for Kids Sake. Get involved and help them surpass last year's $55,000! All funds raised are used for programs to help mentor kids in Winnipeg. Become a Corporate Sponsor; get a Corporate Team together and raise money WII Bowling at work; or Sponsor a Bowling lane! Any way you can help would be greatly appreciated!

The Manitoba Tourism Education Council (MTEC) has a full line up of business, service and safety courses for the tourism, retail and event management industries. Following are the courses for October:

October 20, 2010

- Special Event Coordinator Series Part 1 (Winnipeg)
- MANITOBA BEST Managing Service Excellence (Thompson)

October 21, 2010
- Reading & Understanding Financial Statements as Management Tools (Winnipeg)
- MANITOBA BEST Service Excellence (Thompson)
- Fundamentals of Human Resource Management (Thompson)

October 22, 2010
- Professional Telephone Skills (Thompson)
- Table Service Techniques (Thompson)

October 27, 2010
- Special Event Coordinator Series - Part 2 (Winnipeg)

For more information on MTEC Training contact, admin@mtec.mb.ca or 957-7437.

The Women Business Owners of Manitoba will hold a WBO-Caching event on Nov. 10th from 5pm to 9pm at the Caboto Centre. Call 775-7981 to register.


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-Engage your visitors -
You've invested in your website, it looks great, ranks well and you're getting hundreds of hits every single day, but for some reason people land on the site and then wander off to other sites, never staying long enough to really get to know what you're all about. You're not alone. With so much competing for our eyeballs you need to capture your visitor's attention quickly and then give them a reason to revisit.  Here are a couple tips to help you do that:

1. Clutter free is easier for thee

If your home page is flashing, beeping and blinking visitors won't know where to look let alone be able to figure out what's important. They'll be totally distracted and any chance you had to control their attention will be lost. A clutter free site removes unnecessary options that can prevent visitors from focusing on the real content.

2. Focused, fresh and frequent

People are visiting your site for information - focus on communicating what they came for. Create quality, interesting content and refresh your content frequently through regular updates the use of a blog or news feeds. 

3. Click, watch, play, post, engage

Visitors are looking for ways to get involved - truly engage them in your website by getting them to participate and become a part of something. Get them to click on a photo book, watch a video, play a game, post a comment or participate in a quiz. If you can get them to participate in your community they will remember this engagement and may visit again if they've had a good experience. 

4. Focus On Building Repeat Traffic

If they had a good experience the first time around, your chances of getting them back are good. And the more frequently they come back the more likely they'll stay involved.


Engaging visitors on your website is the first step in building trust and turning visitors into customers down the road.

You wouldn't walk up to a stranger and propose marriage would you? Similarly, your website is a communications tool for you to get to know your customers and visa versa. Once you've had a few visits and you've truly engaged your visitors and earned their trust can you expect this engagement to turn into a solid relationship.

Everyone likes a contest! - 
Evergreen Lodge and Resort, located on beautiful Clearwater Lake just north of The Pas, MB, came to us looking for a website update and SEO. Their clients are a mix of foreign and Canadian visitors therefore, website marketing is a key tactic to set the stage for the fabulous facilities, pristine lakes and amazing hunting and sport fisihing in the area. Not into hunting or fishing? Evergreen Lodge and Resort is an incredible place for a fun and relaxing family vacation too.

The objective in the redesign was to provide a visually engaging environment where visitors could quickly find what they were looking for, whether it was a fishing package, lodge info, fish species common to the area, big game info or family vacation activities. The navigation had to be incredibly intuitive with plenty of pictures of "big" catches, hunting excursions and accommodation details. We also wanted to encourage revisits, so a fun fishing contest was developed where great fishing stories can be backed up by great pics -- and who doesn't want to see little Jonnie's big catch?! 

Check it out for yourself!
If you have the opportunity to visit Evergreen Resort say hi to Ken and Faye, the owners, and be sure to enter the fishing contest - who knows, you may win! www.EvergreenLodgeAndResort.com
Dubyts Communications Inc.
201-301 Nassau St. North Winnipeg, MB  R3L 2J5

www.DubytsCom.com   info@dubytscom.com

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Dubyts Communications | 201-301 Nassau St. North | Winnipeg | Manitoba | Canada