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EVENTS, PROMOTIONS & AWARDS
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Cindy Davidson, Artist is having a Small Works
Gallery Opening starting Monday, June 4, 2012 at 7:30 pm, at
McNally Robinson at Grant Park in Prairie Ink Restaurant. Visit her
website (designed by DCom) and check out some of her amazing
works! www.cindydavidson.ca
The Building Owners and Managers Association of Manitoba (BOMA) is having its 2012 Award of Excellence Luncheon on, Wednesday, June 13, 2012 at the Delta Winnipeg. For more information visit their website.
World Elder Abuse Awareness Day (WEAAD) is coming up on June 15th. WEAR PURPLE and make sure to check out their NEW website designed and programmed by Dubyts Com., at www.weaadmanitoba.ca The Manitoba Quality Network (QNET) has a number of training programs coming up in June. Check out their Upcoming Events for more information and to register.
The Manitoba Tourism Education Council (MTEC) has some great training opportunities available for tourism, retail and general business. Visit their website at www.mtec.mb.ca for more information. (website designed by DCom)
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Focus = Success
A tight, narrow business focus is key to business success regardless of business size. Take
Google. Their focus is simple: sell online ads, expose people to said
ads, and get the users to click. Google is very, very good at
executing those steps according to searchenginewatch.com, June 2011.
But
although their focus is simple Google's business model is the furthest
thing from simple. It involves winning loyalty across every facet of
the Internet experience. From search to local to social to
productivity to mobile and more. So
how does this fit into simple? Well, every new product they launch
keeps the company's focus at the forefront with the objective to
increase the overall time spent on Google services, and thus more time
exposed to ads, not to mention increased brand loyalty.
Apple is another great example.
They very simply sell products people want. Their range of products is
very small and, as Tim Cook says, would fit on a single conference
table. They make great products, consumers love them and they buy them
by the truckloads. "It is a classic example of a market-leading
business with a tight, narrow focus that operates within a deep and
prosperous niche", according to unclutteredwhitespaces.com
However, large multinationals aren't the only great examples of focus =
success. Think about some of your favorite successful small businesses
doing exceptional work. The organic bakery down the street that makes
the most amazing whole wheat breads and cinnamon buns; your local
handyman who can fix anything but refers you to his best friend to build
your new fence.
It's such a simple strategy. Why don't all companies do it (we're not
sure) and what happens to great companies who lose focus? Well, keep an
eye on Starbucks, the subject of a recent article in Forbes online, "Is Starbucks Losing Focus?" This might be a learning moment for all of us and a new chapter for the business history books.
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Made from scratch breakfast - all day long!
Speaking
of focus, a successful local restaurant chain has kept its focus and
has been, "Flipping for Winnipeg for over 50 years!" The Original
Pancake House focuses on breakfast, made from scratch, served all day,
everyday!* A
few of my OPH favorites are Banana Split Crepes, Sausage and Eggs (you
get 4 sausages!) and of course their signature, Giant Apple
Pancake! Check out their new website at www.originalpancakehouse.ca (designed and programmed by the D.Com Team).
Enjoy the sites new fresh, clean layout, interactive kids game and
their complete online menu, which is sure to make your mouth water. Then
head over to one of their three Winnipeg locations and enjoy! P.S. If you want a sandwich, soup or other nonbreakfast alternative, they do have a great selection of other scratch made menu items.
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