Marketing with personality . . . Dubyts Comm. E-News

July 2010

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AWARDS, EVENTS AND PROMOTIONS

The Manitoba Quality Network (QNET) is hosting their 2010 Annual Conference - Infinite Possibilities, on October 6, 2010. For more info check out their Conference Brochure.

Congratulations to Connotec on their recent article in Business and Trade Magazine. Check it out.
Connotec was also featured in an article on July 14th in the Globe and Mail's Report on Business.

The Manitoba Tourism Education Council (MTEC) will hold their Annual General Meeting on September 23rd. For more information call (204) 957-7437.

Big Brothers Big Sisters of Winnipeg needs you help to make a BIG Splash! Check out their website for more info.

Congrats to Deri Latimer on receiving her Certified Speaking Professional designation from the National Speakers Association.

Monica's Danz Gym is currently accepting registrations for their fall dance programs. Check out their website for more information on unique dance programs for your kids or yourself!

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-	Marketing with personality -
What does your marketing say about your company? Are you edgy? Conservative? Professional? Funky? Do you project confidence, fun or competence? Does your creative platform help you to stand out from the crowd or do you blend in with the masses? There's so much noise out there. So many competitors vying for YOUR customer's and potential customer's attention. You need to discover what makes you different than everyone else. Then you need to visually project this. Using color, space, type, and imagery, you can achieve an endless number of creative styles. Once you have your "style," it becomes easy to tie all your marketing together. From your website, to your biz cards, to e-marketing and social marketing. Creating a unique consistent visual image inline with your unique corporate philosophy is key to marketing with personality. One Company who does this well is Google - I get a kick out of the logo variations they pull off for special and momentous occasions, and yet their general creative platform is straight forward, clean and professional. And if you were wondering whether DCom has a foot fetish with the use of feet on our website, biz cards, facebook page and this particular newsletter? Well, we do have a fetish, but not a foot fetish. It's a fetish with being different. We wanted to "stand" out. To really dig our "heels" into something different and I think we "nailed" it! (excuse the puns) Do you have a unique, consistent creative platform that identifies your fonts, colors, space and imagery? What does your marketing say about you?

Pure Personality -

When it comes to marketing with personality we have many clients that come to mind because it IS what we try to help them work towards. One particular client we've been working with for over six years is a great example. Deb Dawson-Dunn of Get It Dunn told us she wanted her logo to dance. We created an incredibly colorful, fun, dancing logo which has been the foundation for all of the other marketing materials we've helped her create. Most recently we launched the new Get It Dunn website.

Check it out at www.getitdunn.ca!

So think about your own style or personality. What does it "look" like? How does it make people feel? Does your current creative platform achieve what you want it to?

Dubyts Communications Inc.
201-301 Nassau St. North Winnipeg, MB R3L 2J5
(204)475-3307
www.DubytsCom.com info@dubytscom.com